Leipzig bypassed the club naming rule

Leipzig is owned by the Austrian energy drink manufacturer Red Bull GmbH. This company and its owner, Dietrich Mateschitz, are known for their fairly extensive cooperation with various teams and individuals from the world of sports, and therefore it is not surprising that the Austrians have their own range of interests in football. In fact, Red Bull GmbH owns a number of clubs, the vast majority of which are already branded in the name under the parent company. We are talking about Red Bull Salzburg (Austria), New York Red Bulls (USA), Red Bull Brazil 1win-azerbaycan.com (Brazil) and Red Bull Ghana (Ghana). Leipzig is also a club that is in the orbit of the interests of the Austrian energy drink manufacturer, but Mateschitz's path to the German football market was extremely difficult. For several years, Red Bull GmbH tried to buy out one of the German professional clubs, but every time ran into problems and refusals. At some point, Mateschitz and his partners realized that it was not promising to acquire a club from the higher leagues, after which they turned their attention to the teams that live on the actual bottom. This is how Markranstedt sold his license to the Austrians in 2009, who made a new team out of this. Given the fact that in Germany there is a ban on the presence of the name of sponsors in the name of professional clubs, the founders had to go for a trick. As a result, the team was named RasenBallsport Leipzig, which literally translates as the football club Leipzig, which is shortened in all official tournaments to RB Leipzig. The abbreviation RB contained in the direct name is a trick that masks the name of the Red Bull company, which actually makes the bulls more equal before the law than the rest of the Bundesliga

Leipzig bypassed the club ownership rule

In addition to the name, the owners of Leipzig found a legal loophole in another rule that they managed to get around. The fact is that according to the norms of the German Football Union, legal companies should not own more than 49% of the shares of a professional club in the country. 51% of the shares of any club must be owned by an association of fans, that is, individuals who are united by love and respect for a particular team.

Summer 2016 in German football, on the basis of hatred of Leipzig, there was a scandal at all when fans of Dynamo Dresden in the German Cup fight against bulls threw a real bull's head covered in blood on the field as a sign of disgust for the policy pursued by the leadership of this club in German football.

It is obvious that in Germany, where football traditions are highly valued, they are afraid that their football l due to teams like Leipzig, over time, it can turn into a league for marketing, where management will only be interested in money. The example of the English Premier League, from which six clubs were recently ready to break away into the Super League solely in pursuit of profit, is very indicative, and in Germany they do not want football, which de facto belongs to the public there, to cease to be such because of various frauds and schemers